May 26, 2013
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8 Simple Steps for a Great Interview

March 2nd, 2013

You landed the interview. Awesome! Now make it work.

Easily three-fourths of candidates make basic interviewing mistakes for jobs ranging from entry-level to executive.  Here are eight practical ways to shine:

1. Be likable. Obvious? And critical. Making a great first impression and establishing a real connection is everything. Smile, make eye contact, be enthusiastic, sit forward in your chair, use the interviewer’s name…. Be yourself, but be the best version of yourself you possibly can. We all want to work with people we like and who like us. Use that basic fact to your advantage. Few candidates do.

2. Never start the interview by saying you want the job
. Why? Because you don’t know yet. False commitment is, well, false. Instead…

3. Ask questions about what really matters to you.
(Here are five questions great job candidates ask.) Focus on making sure the job is a good fit: Who you will work with, who you will report to, the scope of responsibilities, etc. Interviews should always be two-way, and interviewers respond positively to people as eager as they are to find the right fit. Plus there’s really no other way to know you want the job. And don’t be afraid to ask several questions. As long as you don’t take completely take over, the interviewer will enjoy and remember a nice change of pace.

4. Set a hook. A sad truth of interviewing is that later we often don’t remember a tremendous amount about you — especially if we’ve interviewed a number of candidates for the same position. Later we might refer to you as, “The guy with the alligator briefcase,” or, “The lady who did a Tough Mudder,” or, “The guy who grew up in Panama.” Sometimes you may be identified by hooks, so use that to your advantage. Your hook could be clothing (within reason), or an outside interest, or an unusual fact about your upbringing or career. Hooks make you memorable and create an anchor for interviewers to remember you by — and being memorable is everything.

5. Know what you can offer immediately.
Researching the company is a given; go a step farther and find a way you can hit the ground running or contribute to a critical area. If you have a specific technical skill, show how it can be leveraged immediately. But don’t say, for example, “I would love to be in charge of revamping your social media marketing.” One, that’s fairly presumptuous, and two, someone may already be in charge. Instead, share details regarding your skills and say you would love to work with that team. If there is no team, great — you may be put in charge. If there is a team you haven’t stepped on any toes or come across as pushy. Just think about what makes you special and show the benefits to the company. The interviewer will be smart enough to recognize how the project you bring can be used.

6. Don’t create negative sound bites.
Interviewers will only remember a few sound bites, especially negative ones. If you’ve never been in charge of training, don’t say, “I’ve never been in charge of training.” Say, “I did not fill that specific role, but I have trained dozens of new hires and created several training guides.” Basically, never say, “I can’t,” or “I haven’t,” or “I don’t.” Share applicable experience and find the positives in what you have done. No matter what the subject, be positive: Even your worst mistake can be your best learning experience.

7. Ask for the job based on facts.
By the end of the interview you should have a good sense of whether you want the job. If you need more information, say so. Otherwise use your sales skills and ask for the job. (Don’t worry; we like when you ask.) Focus on specific aspects of the job: Explain you work best with teams, or thrive in unsupervised roles, or get energized by frequent travel…. Ask for the job and use facts to prove you want it — and deserve it.

8. Reinforce a connection with your follow-up.
Email follow-ups are fine; handwritten notes are better; following up based on something you learned during the interview is best: An email including additional information you were asked to provide, or a link to a subject you discussed (whether business or personal.) The better the interview — and more closely you listened — the easier it will be to think of ways you can make following up seem natural and unforced.

Posted by Sunny Klein Lurie, Fast Focus Careers

Written By J. Haden

 

 


A Clever Interview Technique

October 18th, 2010

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Other people’s clever ideas inspire me. In this case it was a guy looking for a tech job who wanted to be noticed above other talented pros looking at the same company. So what did he do? He wrote a song called, “Hire me Bazaarvoice!” and put the video on YouTube. Wouldn’t you know it – the video began circulating around the office at his target company. And voila, a few months later, Matt joined the team as an Implementation Engineer.

Now let’s back up and look at Matt’s process for getting the job.  He says, “when I was thinking about applying for the job, I knew a lot of other really smart people who were also applying. I heard stories about the interview process being rigorous. I knew that in order to make it I had to do something to stand out from the crowd. I was messing around on the guitar one night, and half jokingly played a song about Bazaarvoice to my wife, and told her I was thinking of putting it on YouTube. Her response was surprisingly very positive and she encouraged me.”

“So I scoured the Bazaarvoice website and wrote lyrics about the products and specifically how I could be an asset to Bazaarvoice. The combination of the song, YouTube video, and my website, made all the difference in the world. When I created it I expected that the recruiter and hiring manager would get a laugh out of it, and that would be the extent of it. Little did I know that it would end up spreading around the entire company and going viral.”

Matt’s video was an attempt to show his passion about working for the company and the importance of word of mouth—and in his case spreading a message about why he would be a good fit for the job. His idea worked and it’s great inspiration to others. Companies in all industries appreciate creativity. So be bold, be innovative and most of all be passionate-it can really help you succeed.

Thank you to Heather Henry for her original interview with Matthew Price.

http://www.youtube.com/watch?v=u55mQEyWIAE


Stand Out!

July 26th, 2010

What resume is easier to sell – a vague one or a specific one?

Which job candidate will stand out more – dull Joe’s accomplishments or vivid story Sue’s accomplishments? Specific work examples and vivid stories about your work can and should be an integral part of your resume and interviewing efforts.  They make you more memorable to help get you in the door and could even get you hired.

Abstract and vague is the kiss of death on a resume. Instead find the pertinent talents and experiences you can extract from your work life. Use these specifics to develop concrete examples you can include in all your job search communications.

-Sunny Lurie, PhD, Fast Focus Careers


Social Skills Improve Interviews

June 20th, 2010

If you’re wondering what you can to do improve interviews, think about how you handle your social skills and body language. Are you likable — that’s extremely important.  A firm handshake of course, but are you aware if your body language is confident?

Body language reveals so much about you –it’s actually 55% of your communication. It has an impact that is more important than your words. And they will notice “the way” you say things. So if you are not smiling or your eyes do not look enthusiastic and happy, it won’t matter what you say. Show passion in the tone of your voice and with excitement when describing your accomplishments.  Nervous habits such as pen clicking or constant foot tapping will also reduce your ability to appear confident.

Do not underestimate the impact of good social skills on your career. Seriously. In fact, across the board, in all types of fields and companies, people would rather work with someone who is likeable and incompetent than with someone who is skilled and obnoxious.

To be likeable you must come across as sincere and authentic by always presenting “the real you.” Also, don’t use jargony words, like, “multi-tasker.”  Be specific. Instead of saying, “I’m a self-starter” and just leave it at that. You could say, “I was given a project without a lot of instruction and in the first 3 days I came up with a list of 10 people to seek advise from. I  met with them all in the first week and received a number of great ideas – I am a self-starter.”

Another suggestion to show confidence is to offer your help on a trial basis. You might say, “I know I have the best skills for the job and I’m so confident I would take on a  project for free.”

Depending on whether we like someone or not influences hiring decisions. So build rapport and make a strong connection through your body language.  People who lack social competence end up looking like they lack other competencies, too.  Don’t forget to keep smiling as you describe who you are.

- Sunny Lurie, PhD., Fast Focus Careers


How to Show Passion in an Interview

January 22nd, 2010

3362733777_3a4542630bHow can you show passion during your interview? In our workshops we talk about how personal stories help “prove” your passion. It might sound ordinary if you were to say, “I was passionate about creating a team environment in my last organization.”  But communicating a story about a time you put your sweat and tears and overcame a specific challenge is a more authentic and interesting way to describe your important impact. With a specific story, a hiring manager might feel more confident that you would repeat a similar experience in their organization.  Everyone has a story. Never say: “I just did my job; I didn’t do anything special.”

Your work history is unique to you. Try to focus on how you did your job effectively and what you have done differently than your colleagues. The specifics of the story are more important than the general information. In interviews, most people think they should talk about their skills in general terms, but it is the specific examples and facts behind those stories that prove your success. Interviewers are more likely to remember snippets of your personal story.  Your descriptive story helps to develop rapport and prove the things you have achieved in your past positions.


Quick Tip for an Interview

December 6th, 2009

For job interviewees: MAKE SURE THEY LIKE YOU. Make sure that by the time you leave the room, you’ve found a way to make the person like you. That’s it. Two arms, two legs and an MBA, being all fancy and important, are not going to get you there. Make that personal connection. Build instant intimacy.

This tip is brought to you by the master networker, Keith Ferrazzi.



Dr. Sunny Lurie photos by Perkoski